Awareness
Build brand awareness first.
You can’t sell when no one knows about your product.
It's not a "you" problem
You spent years developing an amazing product, but after launching it, you haven’t received any sales.
You’re starting to ask yourself:
- Is there really a need for this product?
- Could my pricing be off?
- Is my marketing team doing enough?
- Do I need to blame my website for low conversion rates?
You're not alone.
Every business owner has asked themselves that question.
Truth is, people don’t just buy because of the 4Ps in the marketing mix, or because of price, place, promotion, or product.
There are so many factors to consider. You need to see things from our customers’ perspective and not rely on what you think they know about your product.
Building trust with customers is just as important as making sales.
Publishing an ad is not enough to say that you know your customers.
You need to know them on a deeper level and connect with them through messaging that resonates with them.
The truth is, the role of marketing in business is so crucial that it should not be left to the marketing department alone.
How can you increase your brand awareness?
It’s so simple you can do it in two ways.
The Organic Way
SOCIAL MEDIA MARKETING
- Develop and execute a social media strategy that aligns with your business goals and objectives
- Create engaging and shareable content that will help you reach your target audience
- Optimize your social media accounts for search engines and make sure your content is seen by the right people
- Manage your social media accounts on a day-to-day basis, responding to comments and messages, and engaging with your followers
VIDEO MARKETING
- Produce high-quality videos that tell your brand story and engage your target audience
- Distribute your videos to the right channels, maximizing their reach and impact
- Track the performance of your videos and provide you with insights that you can use to improve your video marketing strategy
ENGAGEMENT
- Create engaging and informative content that will capture the attention of your target audience
- Build and manage a community of engaged followers who are passionate about your brand
- Send targeted and personalized emails to your subscribers, keeping them up-to-date on your latest news and offers
- Provide excellent customer service, resolving any issues that your customers may have
SEARCH ENGINE OPTIMIZATION
- Improve your website's search engine ranking and visibility
- Build backlinks to increase brand recognition and recall.
- Drive traffic to your website
BRAND AWARENESS ADS
- Develop and launch high-impact brand awareness campaigns
- Target your ads to reach your ideal customers
- Track the performance of your campaigns and optimize for results
UGC & INFLUENCER MARKETING
- Generate authentic customer content
- Partner with influencers to reach a wider audience
- Track the ROI of your UGC and influencer marketing campaigns
SEM FOR BRAND AWARENESS
- Get your website seen by more people
- Increase brand recognition and recall
- Drive traffic to your website
PERFORMANCE ANALYTICS AND REPORTING
- Track the performance of your marketing campaigns
- Identify trends and opportunities for improvement
- Provide you with actionable insights to help you achieve your marketing goals
The Paid Way
Build systems. Automate processes. Drive more sales.
Talk with our Value Creator.